~ PORTFOLIO ~

Here are just a few selected samples of what I've done. My work varies in tone as well as in vocabulary and syntax structures, and covers IT, business/entrepreneurial and healthcare issues.

Copyright issues do not allow some other samples to be posted online; these can be emailed instead.

Direct Mail Letter and Insert (for a digital echocardiography lab). An emotional appeal to the local community, this letter asked residents to donate $250,000, while the insert showed the benefits these same residents would gain by having this lab at their own hospital. Dartmouth General Hospital Foundation.

"Something New For Pain: Psychiatrist Dr. Mary Lynch is studying the potential of cannabinoids." Explores Dr. Lynch's journey toward embracing a controversial substance, cannabis (marijuana), as a viable treatment plan for her patients' chronic pain, after other treatments failed. Dalhousie Psychiatry Monitor.

"SEO Appeal." Can search engine optimization can help SMEs market themselves more effectively? Atlantic Business Magazine.


(if you can't open this, left-click, choose "save link as", and save to desktop first) "Family of Multi-Layer Compression Dressings." A sample of medical writing, this brochure targets medical professionals who treat leg wounds. Smith & Nephew is the pharmaceutical company.

"Carpet One." A short blurb on a campaign to support breast cancer. Progressive Choice: Women In Business Magazine.

"Thinking Globally: Dalhousie mental health expert is dedicated to improving overseas services." An internationally-renowned psychiatrist who's made big waves on several academic fields talks about what it's like for him. The Medical Post.

"The Scent of A Paper: Environmentally-Friendly Solutions For Inks." Can alternative inks really be used by magazines and newspapers to reduce global pollution? SLH Communications.

"In Search Of Answers: Dr. Martina Ruzickova wants to know why so many people with bipolar disorder develop diabetes." This profile combines both personal and academic information to entertain its targeted audience - both professionals and laypersons working within the psychiatry field. Dalhousie Psychiatry Monitor.

"Saving The Face Of North America: The Exponential Growth of Land Conservation." This 'marketing' sample not only highlights the accomplishments made within North America to preserve land, but also draws attention to one local organization's own considerable accomplishments. Natural Landscapes.